Converse

Marquis M. Converse, the father of all-stars, founded the Converse Ruberr Shoe Company in 1908. Initially, it produced galoshes and other models of rubber footwear, it was only after that came the enlightenment and the idea of ​​devoting himself to the world of sport. In 1917 the first Converse All-Stars was born and with the player Chuck Taylor it explodes into the sports world. In the seventies and eighties it became the most used shoe in the world of basketball and from there, the most worn by everyone, even by many musicians and singers of rock, heavy metal, hard rock groups, so over the years these shoes have also spread among young fans and the mass audience. Chuck was not only the testimonial and sponsor of this shoe, but also the designer of the All-stars themselves. The red and blue finishes were in fact chosen by him as a tribute to the American flag, and this shoe then became the official model of the Olympic Games until 1968. But the Converse's success in sports did not last long. In the seventies, thanks to the economic boom, numerous companies were born, which today are real giants in terms of sportswear such as Nike and Adidas, which offer much more captivating models than Converse. In fact, in 2001 the Converse Ruberr Shoe Company found itself on the verge of bankruptcy and to save this colossus, it was Nike that incorporated the brand by purchasing it. Today, the classic Converse are revised in more than a thousand models, colors and variations.
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